On September 15th, Noon By Noor will present a beautiful film, bringing their moonlight show, shot in Bahrain under the stars, to London. Directed by fashion photographer Boo George, Director of Photography Alex Reid, and edited by Studio RM, with styling by Hanna Kelifa, the film showcases the Noon By Noor Spring Summer 2024 collection on a cast of international models. Shot in the gardens of RAK Art Foundation, the childhood home of Shaikh Rashid bin Khalifa Al Khalifa, father of Shaikha Noor Al Khalifa and uncle to Shaikha Haya Al Khalifa, co-founders and Creative Directors of Noon By Noor, established in 2008.